All Episodes
The Weight of Ideas You Refuse to Kill - Ep. 8
Most marketing careers aren't weighed down by the projects that failed — they're weighed down by the projects that never launched. In this episode, Rob Henley examines...
Restaurants Don't Need Marketing – Ep. 7
The restaurant industry has a marketing problem, but not the one you think. In this episode, Rob Henley looks at what "The Bear" and The French Laundry actually unders...
The Startup Failure Stat Is Lying To You – Ep. 6
The "90% of startups fail" statistic is one of the most cited numbers in business culture, and one of the least interrogated. In this episode, we walk through what the...
Deadlines, Trust, and the Long Game – Ep. 5
Most marketing advice tells you how to get started. This episode is about how to last. Work for the long game. It's not fast. It's not glamorous. But it stays with you.
We Never Asked If We Should Grow This Fast – Ep. 4
In this episode, we sit with an uncomfortable question that most founders never stop long enough to ask: Should we be growing this fast? We dig into the ethics behind ...
The Employee Mindset Isn't Killing You – Ep. 3
In episode three, Rob unpacks the debate around the “employee mindset” and why it may not be the obstacle people think it is. This episode explores entrepreneurship, r...